Marketing Minor

Marketing Minor (18 units)

Required Courses (12 units)
ACCT 201Principles of Financial Accounting3
ECON 101Principles of Microeconomics3
MKTG 300Fundamentals of Marketing3
MKTG 490Marketing Strategy3
Elective Courses (6 units)
Select two of the following:6
Services Marketing
Sports Marketing
Global Marketing
Professional Selling
International Business to Business Marketing
Digital Marketing and Social Media
Advertising and Promotion
Advertising Campaigns
Introduction to Public Relations
Marketing Research
Marketing Analytics
Consumer Behavior
Visual Methods for Exploring Consumer Behavior
Business of Healthcare
Brand Management
Advanced Marketing Project
Special Topics
Independent Study
Any pre-approved elective, which may include a BUSN 498 Internship